Meet Cassandra


cassandrapbbHi, I’m Cassandra, the owner of Powered By BLING, LLC. I’m the blogger, writer, photographer, foodie/recipe creator and runner/triathlete behind Powered By BLING, Powered By BLING Travel and XFL Fitness & Lifestyle Coaching. I’m an Athletics and Fitness Association of America (AFAA) Group Exercise Instructor and am currently studying to get my National Academy of Sports Medicine Personal Trainer Certification. My goal is to inspire and empower you to live a more active, healthy life as you Challenge Yourself to Cross Your Own Personal Finish Lines #CrossYourFinishLines.

Let’s face it…..if you’re an endurance athlete, you are Powered By BLING! It’s the dangling carrot that draws your fatigued body ever closer to the finish line. At times, it may have everything you had to make it to that line. So, while for some women Diamonds are a girl’s best friend….for this mom, BLING is a girl’s best friend. #poweredbybling

What is BLING? BLING is what endurance athletes call the medals we earn as we cross the finish line. It’s what continues to power me to keep racing.

I grew up in Ohio and spent most of my teen years in Avon Lake, OH. After getting my undergraduate degree, I moved to Washington, DC where I studied to earn my Masters. I have a B.S. in Psychology, a B.S. in Chemistry and a Masters in Forensic Science. I work full-time as a Forensic Scientist and have for almost 20 years! If you want to learn more about me, check out this list of 30 Things About me.

My husband, Joe, and I got married in 2003. My better half is the yin to my yang.  While I’m the crazy Type A, OCD one, he’s the calm, rational, laid back Type PBBB half of our partnership.  The Hubby is a runner at heart, having run cross country in high school and continuing to run daily.  At the age of 52, he can still run a 5:20 mile in 1 mile races, a sub-22:00 minute 5K and a 1:36.00 Half Marathon pace.  Needless to say, he runs the front of the pack while I bring in the back of the pack (LOL)!

In 2005, we had our amazing daughter, who you’ll come to know as Mini Me. What can I say about Mini Me?  Well, my friends have often described her as me on crack.  So, if you thought I was a Type A overachiever, enter Mini Me.  Like her mama, she wants to be involved in everything.  She’s wiser than her years, believe me.

gaztelugatxe-bilbao-2Mini Me is already an accomplished athlete in her own right.  She swims year round on 2 different swim teams.  Of course, her overachiever mom runs her Fall/Winter swim team.  In addition to that, she plays basketball, tennis and runs track.  She has also played Travel Soccer and was a member of the Mini Cow Triathlon Team. Her hangout is homage to her athletic accomplishments with medals, trophies and certificates strategically placed on shelves, secured in matted picture frames and hanging from BLING racks.

In 2010, I was diagnosed with breast cancer. Mini Me was just getting ready to turn 5 years old. That diagnoses started me on the path to finding my purpose. I had wanted to be a forensic scientist since I was a little girl, but having lived through a very difficult life altering experience I came to realize that I hadn’t yet fulfilled my purpose.

My first blog post in January 2013 chronicles my journey from cancer diagnosis to IronGirl – How Did I Get Here?

The next chapter for me….I’m not sure just where that fork in the road leads. And I’m not sure what my purpose for being a cancer survivor is yet, but it has changed me and my family for the better. It was my wake up call!

I am putting the finishing touches on the book I’ve been writing since I was diagnosed. Through this blog, my fitness and travel businesses, and the book, I hope to empower others to push past their fears in an effort to achieve their best self.

I am currently training for an Olympic triathlon with the goal of doing my first Ironman 70.3 in 2018.

Together with my husband (and sometimes our daughter), I have run more than a half marathon (2 more slated for 2017), 1 10K and countless 5Ks. I have also completed 12 sprint triathlons. My goal for this year’s half marathon races is a sub-3:00 finish.


We love our BLING so much, we each crafted our own BLING racks which hang proudly in various rooms in our home.  For our family, this BLING represents much more than the medal hanging on the wall. They are symbols of our family’s victory over a cancer diagnosis, our love of competition and our commitment to being active together as a family.

Welcome to our family! START HERE to allow me the privilege of helping you #CrossYourFinishLines


You can contact me at

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